The Super Bowl. A spectacle of athleticism, entertainment, and…exorbitant prices. What was once a pinnacle of fan experience has morphed into an exclusive event, increasingly out of reach for the average family. While the on-field action remains captivating, the soaring cost of attendance has sparked a debate about the soul of the game. Kelly Stafford, wife of Los Angeles Rams quarterback Matthew Stafford, has voiced her frustration over the direction the
Super Bowl has taken.
Kelly Stafford Slams ‘Absurd’ Super Bowl Ticket Prices
The cost of a regular-season ticket now averages between $150 and $200, making live attendance a luxury. However, the real sticker shock comes with the Super Bowl, where prices have reached levels that leave even high earners stunned.
For Super Bowl 2025, the average ticket price stands at a jaw-dropping $8,000, while premium seating can cost as much as $75,000. Those looking for an exclusive experience in a suite must be prepared to shell out an astonishing $2.5 million. These figures make it clear that the biggest game in American sports has shifted its focus from passionate fans to deep-pocketed corporations.
Kelly Stafford, wife of Los Angeles Rams quarterback Matthew Stafford, has voiced her frustration over the direction the Super Bowl has taken. She believes corporate influence is draining the life out of the event, making it inaccessible to the real fans who have supported the league through thick and thin.
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“Super Bowl has become a big corporation event. Big corporations are coming in and buying those suites. Suites in general are expensive. Honestly, though, $2.5 million is absolutely absurd. That’s crazy,” she said.
Despite her husband’s lucrative NFL salary, even the Staffords cannot justify the cost of a suite. Instead, they would have to purchase individual seats from those who secured them first—a reality that sums up the story of how out of reach these experiences have become for the average fan.
The exclusivity of the Super Bowl has reached a point where the median American salary earner would need approximately 37 years of savings just to afford a suite at Super Bowl LIX, which is set to take place at the Caesars Superdome in New Orleans. This growing financial divide is creating a sense of detachment between teams and their most loyal supporters.
Kelly’s podcast co-host, Hank, also weighed in on the issue, criticizing the financial burden placed on fans.
"I get it, it's a business," he said. "At the same time, many of those same fans were there when you were 0-16.
"I understand they have to make money and an opportunity to be profitable, but they are also going to get a lot of money back through TV rights. I feel like putting it on loyal fans, that's not necessarily the place you have to do it."
Kelly echoed his sentiments, expressing particular disappointment in Detroit for following this trend. While she acknowledged that franchises like the Rams might justify high ticket prices due to their modern SoFi Stadium, she found it troubling that a city with a blue-collar football culture would price out its own community.
The Super Bowl remains the pinnacle of American sports, drawing a worldwide audience of over 300 million viewers and growing interest from European fans. However, its transformation into an exclusive corporate spectacle raises concerns about the future of fan engagement.
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"They do that to our President": Deion Sanders’ son Shilo compares himself To Donald Trump as he addressed the critics of his Shrine Bowl performanceAs prices soar, the essence of the game risks being lost. If the NFL continues down this path, it may find itself facing an unintended consequence—alienating the very people who built the sport into the cultural phenomenon it is today. Eagles will face Chiefs on February 9 in the Super Bowl. The Chiefs will try to make history, and Eagles will want to lift the trophy for a second time.
Meanwhile, Stafford reportedly plans to return for the 2025 NFL season amid contract and retirement speculation, NFL Network's Ian Rapoport reported on The Insiders Wednesday (January 29) night.